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      08-12-2025, 02:42 PM   #1
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BMW "Rugged" flagship off-road SUV (G74) coming to battle G-Wagon!

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BMW is going to release a new flag-ship off-road SUV model (code: G74) to take on the Mercedes G-Wagon

News report
https://www.autonews.com/bmw/an-bmw-...-fighter-0813/

Summarized:

BMW is preparing to introduce a tough, off-road-oriented vehicle aimed at competing with the Mercedes-Benz G-Class.

According to individuals familiar with the matter, production is planned to begin in the latter half of 2029 at the company's Greer, South Carolina facility.

The model—internally referred to as the G74—will reportedly use a modified version of the platform that underpins BMW’s midsize X5 SUV.

Update: BMW blog reports that BMW's working name for the G74 is called "Rugged"
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      08-12-2025, 03:04 PM   #2
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Hell yeah
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      08-12-2025, 03:05 PM   #3
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if Mercedes can have a random super off-roader, bmw can too lol

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      08-12-2025, 03:06 PM   #4
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Should have made it, its own actual boxy widebody design. There is a reason people like the look of the GWagon, Grenadier, GX550
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      08-12-2025, 03:07 PM   #5
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Hopefully it isn’t priced like an XM. Needs to sound as menacing as a G-wagon.

My x5 lease is up in March of 2029….. could be good timing!
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      08-12-2025, 03:10 PM   #6
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Can’t wait to see this
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      08-12-2025, 03:13 PM   #7
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Expect to fare much better than the 3 swing wiff strike out XM. When is the XM EOP, around the same time the G74 should market launch?
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      08-12-2025, 03:14 PM   #8
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Quote:
Originally Posted by DDS2015 View Post
Hopefully it isn’t priced like an XM. Needs to sound as menacing as a G-wagon.

My x5 lease is up in March of 2029….. could be good timing!
Or have the XM polarizing design.
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      08-12-2025, 03:15 PM   #9
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Originally Posted by Ibiza View Post
Or have the XM polarizing design.
Or weigh as much….
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      08-12-2025, 03:18 PM   #10
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Originally Posted by DDS2015 View Post
Or weigh as much….
Needs to have the S68 mild 48 volt engine. But with the EV push— who knows🤷🏻‍♂️
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      08-12-2025, 03:23 PM   #11
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Quote:
Originally Posted by X5V8Fan View Post
Should have made it, its own actual boxy widebody design. There is a reason people like the look of the GWagon, Grenadier, GX550
Fair point. But the Grenadier already has the BMW X5 drivetrain (3 liter gas turbo engine with ZF8 transmission). So maybe BMW wants to stay away from competing against the more capable offroad segment and just do something that favors on-road vs off-road.

Ironically, I have a Rubicon in the USA and it sees very little offroad use, and a luxury 7 passenger 6-cyl AWD SUV in another country and fitted only with BFG Trail Terrain tires, and regularly does some unbelievable things in the mud and wet sand with crappy e-diff AWD system. While I'd rather have the Rubicon for those situations, with some minor changes these big family lux SUVs will surprise with their capabilities.

So even if based on the regular G-series BMW X5, I bet this G74 will be more than capable for 99% of the consumer driving situations.
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Last edited by Longboarder; 08-12-2025 at 03:24 PM..
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      08-12-2025, 03:26 PM   #12
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I would luv to see BMW's spin on a Full Size Pickup Truck! The one thing pick-ups lack is good handling! Just imagine a BMW pickup the size of a Chevy Silverado High Country! Hell yeah...
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      08-12-2025, 03:38 PM   #13
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Quote:
Originally Posted by JMD View Post
I would luv to see BMW's spin on a Full Size Pickup Truck! The one thing pick-ups lack is good handling! Just imagine a BMW pickup the size of a Chevy Silverado High Country! Hell yeah...
Not for me, but my daughter has been in BMW’s since her first car (E46 325i) and she was just in the market to replace her current G01 X3. We remarked how well a BMW minivan would market to young families. I’d like to see their spin on that!
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      08-12-2025, 03:49 PM   #14
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By God, now we’re talking! Lfg
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      08-12-2025, 03:50 PM   #15
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I heard a rumor from someone who works at the Spartanburg plant a month or two ago that they were preparing the factory for a pickup truck. Maybe they were referring to this, or maybe BMW will offer an SUV and truck option on the same chassis similar to the Rivian?
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      08-12-2025, 03:52 PM   #16
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Quote:
Originally Posted by SirPsychoMD View Post
Not for me, but my daughter has been in BMW’s since her first car (E46 325i) and she was just in the market to replace her current G01 X3. We remarked how well a BMW minivan would market to young families. I’d like to see their spin on that!
In theory it would be awesome.

They better keep whoever was in charge of seat design on the X7 away from the project. They obviously have no kids, live in a climate where it never rains, or have lots of time to kill because that motorized car seat tilt is painfully slow.
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      08-12-2025, 03:56 PM   #17
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Not sure why people like the G Wagons except maybe for a V8.
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      08-12-2025, 04:04 PM   #18
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Body on frame. Inline big bore N.A. inline 6 with limited variable components. Low tech, big growl, battleship reliability, and high after market potential and support.

Traversing speed bumps at a Whole Foods supermarket parking lot is already well covered by the automotive world and BMW with 3, 5s and 7s.

Take it to Baja. Take it to the revised Dakar.

Then take me to the bank to buy one.


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      08-12-2025, 04:04 PM   #19
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Quote:
Originally Posted by My M3 View Post
Not sure why people like the G Wagons except maybe for a V8.
Status and the aggressive style.

All BMW has to do is make something that looks and sounds outrageous, slap on an astronomical price tag, then get a few key celebrities/influencers to drive them.
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      08-12-2025, 04:09 PM   #20
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If it’s even remotely like the BMW Desert Taxi- I’m buying it
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      08-12-2025, 04:17 PM   #21
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Sounds intriguing and I’m interested.
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      08-12-2025, 05:01 PM   #22
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I owned a GX550 for 30 days last summer. Loved the looks but it rode too bumpy. I will be waiting to see how BMW puts this one together. A rugged look with a smooth ride would be interesting
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