BMW Garage BMW Meets Register Search Today's Posts Mark Forums Read
Go Back   6Post.com | BMW 6-Series Forum > BIMMERPOST Universal Forums > General BMW News and Cars Discussion

Post Reply
 
Thread Tools Search this Thread
      07-02-2020, 01:36 PM   #1
Cortexiphan
Captain
Cortexiphan's Avatar
United_States
821
Rep
684
Posts

Drives: 18' BMW 540i MSport
Join Date: Jun 2012
Location: Boston, MA

iTrader: (0)

Why is BMW USA's build your own always behind?

BIMMERPOST
     Featured on BIMMERPOST.com
Seriously, right now we can't buy a BTO 2020 G30 or G20 or anything 2020 for that matter. If you go to a dealer and build a BMW, it'll be a 2021 model year. But only 2020 builds are available in the website, the builds that we can't buy. Why?

I mean the ordering and pricing catalogues are available, why don't they build it into the website already? I mean, if they'll be slow, then they should remove the build your own pages for 2020 models which they're not even manufacturing as of July. And covid or slow market isn't an excuse, as BMW USA website has always been the last to add new models...
__________________
E93 330i ///Msport
E70 3.0si
E92 ///M3

F82 ///M4
G30 540i ///Msport
Appreciate 1
      07-02-2020, 02:12 PM   #2
InTheseUncertainTimes
******
InTheseUncertainTimes's Avatar
No_Country
7380
Rep
4,990
Posts

Drives: The best ///M car obviously
Join Date: Oct 2014
Location: These Uncertain Locations

iTrader: (0)

Because most people just lease off the lot. Alpine white paint, black leather, premium package. Done.
__________________
The other secret Cuban son
Appreciate 2
Germanauto4711.00
F32Fleet2213.00

      07-02-2020, 02:22 PM   #3
xlover
Major
No_Country
769
Rep
1,318
Posts

Drives: 2018 440 xdrive MPPSK
Join Date: Aug 2011
Location: Boston

iTrader: (0)

Garage List
2018 440 xdrive  [0.00]
Contrary to popular belief the web builder's purpose isn't to be a guide for customers looking to order. It is a marketing tool to expose the options to the majority of customers.... who buy off the lot....

Bmw usually changes over around the time significant inventory is hitting the lots
Appreciate 0
      07-02-2020, 05:40 PM   #4
DBV1
Second Lieutenant
78
Rep
247
Posts

Drives: 2017 BMW 530xi
Join Date: Oct 2013
Location: USA

iTrader: (0)

I agree with you, as other Countries already have 2021 build on their website. BMW USA needs to get their act together. If your are able to order 2021 vehicles now, like the 5 Series, then get it on your site. Keep the 2020 too, if need, but why, since you can’t even order one. So stupid. Come on BMW USA get with the times! Absolutely horrible marketing....
Appreciate 1
      07-02-2020, 05:46 PM   #5
drexplode
Colonel
drexplode's Avatar
United_States
1009
Rep
2,509
Posts

Drives: G20 M340i PB
Join Date: Jul 2007
Location: Walled Lake Michigan

iTrader: (15)

Can't offer what they cant sell. EPA approval pending for many of the new model years: www.fueleconomy.gov

Every new model year requires EPA certification. Usually completed in late July / early August. Just about right in time when cars land from Germany. Maybe COVID will slow down EPA approval.
Appreciate 0
      07-02-2020, 05:47 PM   #6
xlover
Major
No_Country
769
Rep
1,318
Posts

Drives: 2018 440 xdrive MPPSK
Join Date: Aug 2011
Location: Boston

iTrader: (0)

Garage List
2018 440 xdrive  [0.00]
Quote:
Originally Posted by DBV1 View Post
I agree with you, as other Countries already have 2021 build on their website. BMW USA needs to get their act together. If your are able to order 2021 vehicles now, like the 5 Series, then get it on your site. Keep the 2020 too, if need, but why, since you can't even order one. So stupid. Come on BMW USA get with the times! Absolutely horrible marketing....
In other countries it's far more
Common to order than buy off the lot.

For the next 2-3 months the average shopper is going to be buying off the lot.... it would actually hurt bmw to allow consumers to easily access the benefits of the new model without actively searching for them

They figure those customers enthusiastic enough to be fixated on the new model can figure out the order guide. The sheep who need build and price should be exposed to what they can actually purchase.

Build tool has errors most of the time anyway/... the order guide is much better
Appreciate 0
      07-03-2020, 05:37 AM   #7
DBV1
Second Lieutenant
78
Rep
247
Posts

Drives: 2017 BMW 530xi
Join Date: Oct 2013
Location: USA

iTrader: (0)

Quote:
Originally Posted by drexplode View Post
Can't offer what they cant sell. EPA approval pending for many of the new model years: www.fueleconomy.gov

Every new model year requires EPA certification. Usually completed in late July / early August. Just about right in time when cars land from Germany. Maybe COVID will slow down EPA approval.
That is not true though, as you can already order 2021 5 Series, as I have and so have others. So, that means you put the 2021 build on the website. Common sense, so obviously they are selling... This is 2020 and BMW needs to operate that way.

So, if people are buying off the lot, then most are probably not even using the build configurator, so that makes 0 sense. The order sheet does not do a good job showing the different options and colors of the car. I don’t get why people are set in their ways and don’t accept the fact we are in the modern, technology age and time for BMW USA to act like that. Cars on the lots for 5 Series are low end spec’d cars. Most people on the BMW forums don’t get those and want to see the configurator and order.
Appreciate 2
      07-03-2020, 10:19 AM   #8
Cortexiphan
Captain
Cortexiphan's Avatar
United_States
821
Rep
684
Posts

Drives: 18' BMW 540i MSport
Join Date: Jun 2012
Location: Boston, MA

iTrader: (0)

Quote:
Originally Posted by drexplode View Post
Can't offer what they cant sell. EPA approval pending for many of the new model years: www.fueleconomy.gov

Every new model year requires EPA certification. Usually completed in late July / early August. Just about right in time when cars land from Germany. Maybe COVID will slow down EPA approval.
I, myself built a 2020 m340i, took it to the dealer, and they say 2020 is not available to order from factory, 2021 models are being ordered now. Same with G30. So they’re currently selling ONLY 2021s if you want to build your car yourself. What’s in their website right now is what they can’t sell. The total opposite of what you said...
__________________
E93 330i ///Msport
E70 3.0si
E92 ///M3

F82 ///M4
G30 540i ///Msport
Appreciate 1
      07-03-2020, 10:27 AM   #9
drexplode
Colonel
drexplode's Avatar
United_States
1009
Rep
2,509
Posts

Drives: G20 M340i PB
Join Date: Jul 2007
Location: Walled Lake Michigan

iTrader: (15)

Quote:
Originally Posted by Cortexiphan View Post
Quote:
Originally Posted by drexplode View Post
Can't offer what they cant sell. EPA approval pending for many of the new model years: www.fueleconomy.gov

Every new model year requires EPA certification. Usually completed in late July / early August. Just about right in time when cars land from Germany. Maybe COVID will slow down EPA approval.
I, myself built a 2020 m340i, took it to the dealer, and they say 2020 is not available to order from factory, 2021 models are being ordered now. Same with G30. So they're currently selling ONLY 2021s if you want to build your car yourself. What's in their website right now is what they can't sell. The total opposite of what you said...
Ummmm can you drive home with a 2021 or 2020 right now? What is sitting on the dealer lot with epa approval? I think you know the answer already ;-)
Appreciate 0
      07-03-2020, 05:35 PM   #10
Hegge
Lieutenant
375
Rep
506
Posts

Drives: 2019 BMW M2 Competition
Join Date: May 2015
Location: PA

iTrader: (0)

Yes I wish BMW would take their build configurator more seriously. When Porsche has a press release about a car, the configurator is up in less than a day. Not BMW.
Appreciate 1
mkoesel6055.00

      07-03-2020, 08:30 PM   #11
Germanauto
Brigadier General
Germanauto's Avatar
United_States
4711
Rep
3,642
Posts

Drives: BMW, Lexus
Join Date: Jul 2016
Location: NW, SoCal

iTrader: (0)

The BMW USA configurator is definitely not up-to-date and causes headaches.

A year ago my folks were attempting to custom build an X5 with black sapphire exterior, 21 inch M sport wheels, and Tartufo Individual interior. We built it on BMW USA and had a build code, then when sitting at the sales manager's desk ready to put the deposit they inform us that BMW had discontinued Tartufo leather. They had no clue either until they tried to order that build.

We had to scramble to find a Tartufo-equipped M sport model at a dealer; there was only one left on the entire west coast but it was Carbon Black with those ungainly oversized 22 in wheels. Had to settle for that one.
__________________
Make BMW Great Again

Last edited by Germanauto; 07-03-2020 at 08:36 PM..
Appreciate 0
      07-04-2020, 01:13 PM   #12
F32Fleet
Major General
F32Fleet's Avatar
United_States
2213
Rep
8,767
Posts

Drives: 2015 435i
Join Date: May 2005
Location: Southeastern US

iTrader: (0)

Quote:
Originally Posted by DBV1 View Post
Quote:
Originally Posted by drexplode View Post
Can't offer what they cant sell. EPA approval pending for many of the new model years: www.fueleconomy.gov

Every new model year requires EPA certification. Usually completed in late July / early August. Just about right in time when cars land from Germany. Maybe COVID will slow down EPA approval.
That is not true though, as you can already order 2021 5 Series, as I have and so have others. So, that means you put the 2021 build on the website. Common sense, so obviously they are selling... This is 2020 and BMW needs to operate that way.

So, if people are buying off the lot, then most are probably not even using the build configurator, so that makes 0 sense. The order sheet does not do a good job showing the different options and colors of the car. I don't get why people are set in their ways and don't accept the fact we are in the modern, technology age and time for BMW USA to act like that. Cars on the lots for 5 Series are low end spec'd cars. Most people on the BMW forums don't get those and want to see the configurator and order.
Owners who peruse BMW forums account for a small segment of buyers. The vast majority of customers buy off dealer lots. The sure as shit aren't going to order.
__________________
"Drive more, worry less. "

435i, MPPK, MPE, M-Sport Line
Appreciate 0
      07-04-2020, 01:35 PM   #13
Hegge
Lieutenant
375
Rep
506
Posts

Drives: 2019 BMW M2 Competition
Join Date: May 2015
Location: PA

iTrader: (0)

F32Fleet is correct. Most buyers will buy off the lot since they don't have the patience to wait 2 months or more with a custom order. Instant gratification society.
Appreciate 0
      07-05-2020, 06:18 AM   #14
DBV1
Second Lieutenant
78
Rep
247
Posts

Drives: 2017 BMW 530xi
Join Date: Oct 2013
Location: USA

iTrader: (0)

Quote:
Originally Posted by F32Fleet View Post
Owners who peruse BMW forums account for a small segment of buyers. The vast majority of customers buy off dealer lots. The sure as shit aren't going to order.
Agree, but that also means they are not going to go to BMW website and build either. Use common sense. If they are not going to order they won’t build a car on the website. People who order will, which is why the website needs to be more current. Common marketing 101.
Appreciate 1
      07-05-2020, 06:19 AM   #15
DBV1
Second Lieutenant
78
Rep
247
Posts

Drives: 2017 BMW 530xi
Join Date: Oct 2013
Location: USA

iTrader: (0)

Quote:
Originally Posted by F32Fleet View Post
Owners who peruse BMW forums account for a small segment of buyers. The vast majority of customers buy off dealer lots. The sure as shit aren't going to order.
Guess what and they are not going to go to BMW website and build either. Use common sense. If they are not going to order they won’t build a car on the website. People who order will which is why the website needs to be more current. Common marketing 101.

Why anyone would even argue for BMW not updating their website is beyond me. Stuck in the stone ages...
Appreciate 1
      07-05-2020, 09:14 AM   #16
F32Fleet
Major General
F32Fleet's Avatar
United_States
2213
Rep
8,767
Posts

Drives: 2015 435i
Join Date: May 2005
Location: Southeastern US

iTrader: (0)

Quote:
Originally Posted by DBV1 View Post
Quote:
Originally Posted by F32Fleet View Post
Owners who peruse BMW forums account for a small segment of buyers. The vast majority of customers buy off dealer lots. The sure as shit aren't going to order.
Agree, but that also means they are not going to go to BMW website and build either. Use common sense. If they are not going to order they won't build a car on the website. People who order will, which is why the website needs to be more current. Common marketing 101.
Oh they will. It's just not a priority...obviously. The automaker websites are generally horrendous anyways.
__________________
"Drive more, worry less. "

435i, MPPK, MPE, M-Sport Line
Appreciate 0
      07-06-2020, 09:44 AM   #17
LogicalApex
Captain
320
Rep
600
Posts

Drives: 2020 BMW 530xe
Join Date: Jul 2019
Location: USA

iTrader: (0)

I'm new to the BMW brand, but I've learned their website is just a mess period.

When I ordered my MY2020 it was the same issue. The website showed MY2019 for the order guide, but there were press releases on the MY2020 details (including iDrive 7 which turned out much weaker in practice than marketed). The didn't update the Connected Drive stuff to cover MY2020 iDrive limited cars like the G30 until end of October well after I got my car and learned some stuff wasn't added on that model line.

BMW should take the clarity of the website and its information much more seriously in general. There is nothing preventing them from offering a model year drop down to allow you to flip to 2021 and configure that while 2020 is still default until it is flooding lots. There is nothing preventing them from offering details on which cars will have X features from their grab bag.

They seem really bad at this clarity compared to Mercedes.
Appreciate 4
Post Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off



All times are GMT -5. The time now is 09:28 PM.




6post.com
Powered by vBulletin® Version 3.8.11
Copyright ©2000 - 2020, vBulletin Solutions Inc.
1Addicts.com, BIMMERPOST.com, E90Post.com, F30Post.com, M3Post.com, ZPost.com, 5Post.com, 6Post.com, 7Post.com, XBimmers.com logo and trademark are properties of BIMMERPOST