206% increase in M sales......is that because every series brands "other M models" maybe? X1 M235ix FTW
Give me a break! Were more M3, M4, M5 & M6 models sold, because now there's an M2 & M8 and the plenty other abominations that have m logos everywhere. So in other words no shit more M models were sold. I don't take this as the brand appealing to more/new buyers as much as an M flood that dilutes the nomenclature.