Correct, for 2013/14 cars, only limited features are available for purchase. IIRC, on my 2014, I had to purchase for traffic information and ability to send addresses from Connected Drive App to car, and control some limited feature of the car from the app when car is parked (honk horn, lock, vent)
There's a US availability matrix and you can login to Connected Drive online to buy the services a la cart.
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