Quote:
Originally Posted by See5
The Wagoneer name has brand equity. The old ones go for big money for a reason. It fits perfectly IMO.
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Brand equity with who, my parents who are in their 70's now and have absolutely no use for a vehicle this size?
Quote:
Originally Posted by MPOWER5266
Yall have heard of the Wagoneer and Grand Wagoneer before right?
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Sure have, but probably half the population that actually owned one is dead now. There's a reason why Cadillacs aren't running around today with Deville and Seville nameplates anymore. Wagoneer may have a small cult following, but it ain't with the generation that's buying these kind of vehicles. Anyway, I guess only time will tell. I just think they could have either cashed in on the popular Cherokee name, or come up with something new and unique.