Quote:
Originally Posted by RM7
They sell like crack cocaine to old people, they are in a great position. If they are developing EV technology, they will be set. A lot of automakers are doing a lot of work behind the scenes with EV models and about to release scores of stuff, but the one thing that Subaru knows is how to sell boring cars and people will always get old and need a "safe" car. If they stay in that market, they'll do well. The good side is for some of us that are young enough, we will be able to get around on our own after we are unable to drive a car.
I know with other manufacturers, they are entering transition zones where they do have some pretty hot EV vehicles planned, but the current models are becoming hold-overs until those newer production lines are ramped up. Subaru obviously doesn't care enough to release something like a CTS-V Blackwing, so yeah...
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They aren't developing EV technology. The Solterra is 100% Toyota. The problem with Subaru is that their success revolves around quirky, affordable AWD vehicles and once we are in an all-EV landscape where all brands will offer vehicles with front and rear motors their boxer engine & symmetrical AWD system will be officially dead. They will lose their quirkiness and anything that differentiates them from any other brands. I wouldn't be surprised if they are eventually absorbed by Toyota.