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      06-22-2012, 06:12 PM   #12
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Drives: on hold
Join Date: Oct 2010
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Originally Posted by ATS View Post
As eisenb11 said in his post above, it seems that the marketing department is having too much influence in the decisions being made at BMW M.
I don't think the marketing division at BMW is the reason for the lack of driver involvement. It's the new path that BMW has been taking ever since the F10 debuted. The introduction of classiness into BMW cars and the dual personality of the newer BMWs are having a great effect on BMW M. You can't have a super efficient classy comfortable car yet it has or sounds like that ferrous V10. It seems that BMW is going after older people, kinda like what Merc was doing before. I know, it isn't BMW's plan to go after old people but it's the damned efficiencies and turbocharging (not that turbos are wrong or for gay people) that is killing BMW M.

Just my 2 cents.
Originally Posted by bimmerjph View Post
Originally Posted by SCOTT26 View Post
BMW have tapped into this by mirroring typical BMW dynamics and steering communication within the new UKL cars.
You mean massive body roll, a steering system that is not connected to the front wheels, and the engine note played through the speaker system?!?!?!?!
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