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Reading through this thread again today and there's several great comments. Yes, BMW is growing marketshare and yes, they're doing it in a way that's anathema to it's roots. Regulations are strangling the auto industry from C02, to Pedestrian safety and beyond.
Yet isn't the ///M brand supposed to fly in the face of all that? Isn't it the sub-brand where BMW lets loose FOR the enthusiast? Or is BMW selling just as many M versions of each model that it statistically skews things for them?
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