Looks Awesome from the side, the front and back look pretty good, but i think they need to be shown in some better colours, or perhaps, just with some decent real word photography.
Gotta say though, as a lover of the E24, both this, and the E63, look to gawpy up front, not quite aggresive enough. M-sport pack could make this one of the best looking bimmers in a long time
.. The bang & awfultone sound system seems interesting, but having sold B&O equipment myself, to me the brand is style over substance, should play well with the target market though