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      01-06-2013, 09:08 PM   #4
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Drives: E93 M3
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I found this themal image comparing the temperature between a seat with a sun-reflective coating and one without:

There is some additional information on the coating in this pdf:

You can see on the second page there is a significant increase in the reflectivity of light in the infrared spectrum which is where half of the solar loading comes from.
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